"The Fortress" logo was debuted in 2008 to mark Equinix's 10th anniversary. It reinforces the vital role Equinix plays in the protection and exchange of global information. Its design symbolises a stronghold where assets are safeguarded. The interconnection we provide is represented by the continuous line that interlinks all elements.
The kind of enterprise-strength interconnection we specialise in is even more significant as we enter the interconnected era. This is why we recently added our tagline, "Where Opportunity Connects™." Those three words reflect our deep commitment to be the place where companies come together to realise new opportunities and accelerate their business, IT and cloud strategies.
Our customers tell us interconnection is more than a means to an end. It's a path to opportunities they couldn't otherwise find: opportunities to meet new partners, develop new ideas, achieve new innovations and serve new markets. In a digital economy where enterprise business models are increasingly interdependent, we are proud to spark new opportunities that are only possible when companies come together.